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Overview

Partners can manually submit new loan leads directly from the portal. The platform automatically routes each lead to the appropriate lender channel based on the loan type selected.

Lead Submission Form

Personal Details

Employment Information

Loan Criteria


Automatic Lender Routing

The platform automatically selects the lender channel based on loan type — you don’t need to configure this:
Routes to EASYCRED adapters. The journey is initiated programmatically and the lead moves through the standard headless flow (INITIATEDOFFERS_RECEIVED → …).
Assigned to offline operations. An EASYCRED operations team member contacts the customer to complete the application.
Assigned to offline operations and handled by the EASYCRED B2B lending desk.

After Submission

Once submitted, the lead appears in your Leads table with the status NEW. The platform then:
1

Assigns Routing Rules

The system evaluates the loan type and customer profile to select the appropriate lender channel.
2

Transmits to Lender

The lead is sent to the lender’s credit check system. Status moves to INITIATED.
3

Returns Offers

For online journeys, lender credit offers are returned (OFFERS_RECEIVED).
Ensure the customer’s PAN and mobile number are accurate before submitting — incorrect details are the most common cause of lender rejections.